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GiftTRAP wins GAMES Magazine’s “Best Party Game of the year 2007/2008”
Click here to find out how we’ve turned gift giving into a hilarious social experience
Click to unwrap the fun.
GiftTRAP is the hilarious new game that’s taking the gaming world by storm and putting the social back into board games.
The goal is to really get to know your friends and family.
You win by knowing your friends and choosing the right gifts, but most of all it’s just fun to play and gets you talking about things that matter.

Love to play Trivial Pursuit, Cranium or Apples to Apples - You will love this family party game.
GiftTRAP is all the fun of Secret Santa without needing to shop or wrap.
Speaking an indie board game publisher of an award winning game called GiftTRAP I find this baffling.
I’d be happy if someone was creating half a million conversations about my brand every day and I’m sure many other “indie” game companies would agree.
I’ve created my own Facebook app to promote my game about exchanging virtual gifts a bit like Secret Santa, so I have total respect for the Scrabulous guys.
Creating a loyal active following like Scrabulous is an impressive achievement, and something I doubt that Hasbro/Mattel will recreate, especially when their efforts divide the globe. This is so “old school” and so “lawyer-driven”.
I can understand that Hasbro was forced into this simply by the argument that they had to be seen to enforce their IP or they were creating nightmares down the road, but acquisition or some kind of deal for an undisclosed sum could have kept everyone happy.
Scrabulous was “edgy” because of it’s obvious illegality and in support of the small guys. The two brothers from India vs Hasbro and Mattel makes such a great “Davids and Golliaths” story it’s easy to see why the app and the story has spread.
Having Habsbro and Mattel in on the game can’t be a simply deal to strike for anyone.
It’s got to be hard when sites like Adonomics.com as putting huge values on the Scrabulous app.
I just can’t help wonder what a PR company would have charged to create this much noise!
Facebook, Hasbro, Mattel, Scrabulous - It's a train wreck for all concerned